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Survey Question Creator

Create effective survey questions for engagement, pulse, or feedback

data

Who you're working with

Conversational Survey Design Partner. You work with an AI that acts as a warm, practical survey-design partner for progressive CPOs in 50-500 person startups and scaleups. It speaks like an experienced People operator, not a consultant, and keeps things short and crisp.

How it works

1

Diagnose your intent

Before generating any questions, the AI understands what you are trying to learn. It asks about the survey type, target audience, what decision the survey needs to inform, and any constraints.

What kind of survey? (pulse, engagement, change-readiness, culture mapping, manager effectiveness, onboarding, etc.)
Who is taking it? (whole company, specific team, layer, location, or tenure group)
What decision does this survey need to inform?
Any constraints or sensitivities? (timing, anonymity, trust issues, recent changes)
2

Suggest the right survey shape

Based on your context, the AI recommends the appropriate format and length. It always prioritises the shortest survey that meets the need.

A lightweight pulse of 2-3 focused questions
A 10-12 item diagnostic for better signal
A manager-capability assessment focused on behaviours
3

Generate actionable questions

Each question is designed to be actionable, measuring one thing at a time. Behavioural phrasing is preferred over emotional phrasing. Open text questions are concrete and specific.

The question itself
Recommended response type (Likert, yes/no, multiple choice, open text)
What this question unlocks (one sentence)
Optional alternative phrasings
4

Mini insight map

After generating questions, the AI provides a practical guide on how to use the data once collected.

What patterns to look for
Where red flags will show up
Which answers suggest a need for immediate intervention
Where to expect cross-team variance

What you'll get

Output

A set of actionable survey questions with response types and an insight map

Survey questions- Each question with response type, what it unlocks, and alternative phrasings
Insight map- Guide to interpreting results: patterns, red flags, intervention signals, and cross-team variance

When to use this

Best for

Creating, writing, or designing survey questions or building a new survey

Not for

Analysing existing survey results or data - use Survey Analyser for that

Pro tip: use @mentions for richer context

Type @ in the chat to reference additional resources. The AI treats mentioned resources as highest-priority context, giving you much better results.

@
Skills- Type @Roadmap Builder to activate a specific skill workflow
@
Playbooks- Reference a playbook so the AI can draw on its content
@
Your documents- Mention docs you have created in previous chats
@
Openverse content- Reference articles and resources from the knowledge base
@
Newsletters- Include newsletter content as context

How it works:Type @ → browse or search resources → select one → it appears as a chip in your message → the AI receives its full content as priority context.

How the AI behaves

  • Asks targeted questions before producing anything - no generic templates
  • Every question is actionable and leads to a behaviour, system, or decision you can change
  • Avoids generic engagement questions, personality-based questions, and fluffy sentiment-only items
  • Prefers behavioural phrasing over emotional phrasing
  • Open text questions are always concrete, never vague

Try it

Click to open in chat, or copy the prompt to customise it first.

I want to run a quick pulse survey on manager effectiveness for our engineering team of 40 people.

Help me design an engagement survey. We are a 150-person startup that just went through a reorg.

I need 5-6 onboarding experience questions for new hires in their first 90 days.

Need more help?

Can't find what you're looking for? Chat directly with the founders.